Creative Art and Design Direction
OBJECTIVE:
Launch first of it’s kind, FDA-approved cellulite removal product to market.
STRATEGY:
- Position as both a medical and beauty device
- Developed assets to reflect a soothing and luxurious spa-like experience for the at-home treatment
RESULTS:
Market disruption of in-physician office procedures and protocols. Resurgence of new tech in surgical for invasive and non-invasive procedures.
DELIVERABLES:
LOGO / STYLE GUIDE / PHOTOGRAPHY ASSETS / WEBSITE / PACKAGING